Jaeger-LeCoultre célèbre le Festival international du film de Shanghai

Jaeger-LeCoultre célèbre l’un des plus grand rendez-vous du cinéma au Festival international du film de Shanghai

Jaeger-LeCoultre a célébré l’ouverture du 20ème Festival International du Film de Shanghai.

A l’occasion de sa septième année de partenariat, Jaeger-LeCoultre a organisé un grand dîner de charité ainsi qu’une vente aux enchères pour soutenir la restauration des films chinois classiques.

De nombreuses personnalités étaient présentes. Parmi elles: Zhao Wei, ambassadrice de Jaeger-LeCoultre, Jing Boran, ami de la marque, Araya Alberta Hargate (Khun Chompoo), Julie Delpy, Kara Wai et Zhang Jingchu, qui ont pu partager des moments inoubliables.
Brand Ambassador Zhao Wei and Jaeger-LeCoultre Deputy CEO Geoffroy Lefebvre at Jaeger-LeCoultre's charity dinner
Madame Zhao Wei, ambassadrice de Jaeger-LeCoultre, portant une montre Rendez-Vous Moon

et Monsieur Geoffroy Lefebvre, Deputy CEO de Jaeger-LeCoultre.

JAEGER-LECOULTRE ET LE CINEMA

Jaeger-LeCoultre entretient depuis longtemps des liens privilégiés avec l’industrie du cinéma et s’investit avec passion pour soutenir et promouvoir la culture du septième art. Figure majeure de l’histoire de l’horlogerie depuis 1833, Jaeger-LeCoultre a su respecter l’héritage de la tradition horlogère et conserver sa capacité d’invention pour donner naissance à de véritables légendes de la Haute Horlogerie.

Depuis plus de dix ans, Jaeger-LeCoultre collabore avec les festivals cinématographiques les plus prestigieux à travers le monde, tels que Venise, Shanghai, et San Sebastian, et rend hommage au talent créatif des cinéastes en décernant le prix Glory to the Filmmaker.

Si féminine, la montre Rendez-Vous accompagne chaque moment précieux et s’adapte à tous les rôles. Jaeger-LeCoultre invite la femme à exprimer l’actrice qui est en elle, en capturant un instant ou une scène iconique de cinéma. Un moment d’émotion unique à partager avec tous.

 Jaeger-LeCoultre Friend of the Brand Jing Boran wearing a Duomètre Sphérotourbillon watch

Jing Boran, ami de la marque, portant une montre Duomètre Sphérotourbillon.Seven years of consecutive partnership heralds

 

The Greatest Rendez-Vous of Cinema

 

 

Fine watchmaking brand Jaeger-LeCoultre in partnership with the Shanghai International Film Festival celebrated the opening of the Festival on June 17th, 2017. In its seventh year of sponsorship of the festival, Jaeger-LeCoultre hosted a charity dinner, where it held an auction to support the restoration of classic Chinese films.

Jaeger-LeCoultre’s Brand Ambassador Zhao Wei and Friend of the Brand Jing Boran, alongside actresses Araya Alberta Hargate ( Khun Chompoo), Julie Delpy, Kara Wai and Zhang Jingchu, amongst other, enlightened the festival and shared indelible moments.

A dulcet melody of a long-lasting partnership with cinema

Jaeger-LeCoultre has long been dedicated to the art of cinema and supports several world-renowned film festivals, such as the world’s oldest film festival of Venice.

Jaeger-LeCoultre’s Brand Ambassador Ms. Zhao Wei, a prominent representative of the Chinese film industry, continues to partner with the Grande Maison so as to contribute to the development of Chinese cinema. With the significant support from an array of talents of cinema, Waitanyuan sparkled with the femininity of the Rendez-Vous collection, reflecting the elegance and grace that has underpins Jaeger-LeCoultre’s craftsmanship.

Rendez-Vous: a tender passion for delicate femininity

In 2012, Jaeger-LeCoultre delighted the 15th Shanghai International Film Festival with the global reveal of its Rendez-Vous collection. This year, the Manufacture celebrated its new collection, especially designed for women.

The innate elegance of women is a true inspiration for Jaeger-LeCoultre. The Rendez-Vous collection enables women to fully express their feminine charm. With the Rendez-Vous collection, Jaeger-LeCoultre has composed a glorification to female grace, showing how genuine elegance never fades.

Inspired by the grand mysteries of nature, Jaeger-LeCoultre’s watchmakers have always endeavoured to preserve the Manufacture’s legacy through the measurement of time. The setting of the little star-shaped hand on the Rendez-Vous Day & Night, Rendez-Vous Celestial, Rendez-Vous Moon, and the new Rendez-Vous Sonatina is reminiscent of the stars passing through the night sky. Through its elegant, noble timepieces, Jaeger-LeCoultre shares its passion for the secrets of the universe.

Under these brilliant stars, Jaeger-LeCoultre has inspired a sense of deep passion, reflecting its steadfast pursuit of both elegance and grace.

THE JAEGER-LECOULTRE MANUFACTURE

Since its creation, Jaeger-LeCoultre has been delighting and surprising devotees of beautiful objects. In keeping with

the inventive spirit initiated in 1833 by its founder Antoine LeCoultre, the artisans of the Manufacture combine

their talents and expertise to create collections which have been at the forefront of watchmaking both technically and

artistically: Reverso, Master, Rendez-Vous and Atmos – this rich legacy built by the Grande Maison over centuries

serves as a constant source of inspiration in its ongoing pursuit of excellence. In the wake of many legendary models,

the 21st century has seen the emergence of the Hybris Mechanica and Hybris Artistica collections. These rare pieces

are as surprising as they are sophisticated yet again bearing witness to the creative passion of the men and women

who work in symbiosis under its roof – some of them descending from a long line of watchmakers.

For Jaeger-LeCoultre, 2017 is an opportunity to reveal watchmaking treasures of stunning beauty, and to elevate

the new Rendez-Vous line to the apex of ladies’ watches.

www.jaeger-lecoultre.com

 Performances-at-Jaeger-LeCoultres-charity-dinner

Performances-at-Jaeger-LeCoultres-charity-dinner

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